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Agent #49 — Content / Demand-Gen Lead

Reports to: Agent #48. Mandate: Owns content production, SEO, email campaigns, webinars, lead-gen pipeline. KPIs: see role 49 in ../03-team.md.

Week 1 (2026-05-25 → 2026-05-29)​

A49-W1-Mon (2026-05-25) — Content calendar v1 draft

  • Done when: 12-piece Phase 1 content calendar drafted (4 long-form, 4 short-form, 4 video / webinar).
  • Output: docs/marketing/content-calendar-v1-draft.md.
  • Verify: each piece has format + persona + topic.
  • Reviewer: Agent #48.
  • Depends on: A48-W1-Fri.

A49-W1-Tue (2026-05-26) — SEO strategy v0

  • Done when: 5 target keywords + on-page optimisation plan drafted.
  • Output: docs/marketing/seo-strategy-v0.md.
  • Verify: keyword volumes + competition documented.
  • Reviewer: Agent #48.
  • Depends on: A49-W1-Mon.

A49-W1-Wed (2026-05-27) — First long-form piece outline (with Agent #47)

  • Done when: outline for "Why we replaced credential storage with commitments" co-drafted.
  • Output: contribution to docs/devrel/blog-post-1-outline.md.
  • Verify: outline reviewable.
  • Reviewer: Agent #47.
  • Depends on: A47-W1-Tue.

A49-W1-Thu (2026-05-28) — Email-campaign nurture sequence v0

  • Done when: 5-email nurture sequence drafted for inbound BFSI leads.
  • Output: docs/marketing/email-nurture-sequence-v0.md.
  • Verify: each email has clear CTA.
  • Reviewer: Agent #48.
  • Depends on: A49-W1-Wed.

A49-W1-Fri (2026-05-29) — Status post + lead-gen funnel design

  • Done when: funnel design (TOFU → MOFU → BOFU) drafted.
  • Output: docs/marketing/lead-gen-funnel-design.md.
  • Verify: each stage has content type.
  • Reviewer: Agent #48.
  • Depends on: A49-W1-Thu.

Week 2 (2026-06-01 → 2026-06-05)​

A49-W2-Mon (2026-06-01) — Content calendar v1 published

  • Done when: calendar published with owners + dates.
  • Output: PR.
  • Verify: every piece has owner.
  • Reviewer: Agent #48.
  • Depends on: A49-W1-Fri.

A49-W2-Tue (2026-06-02) — First long-form piece draft (companion to Agent #47's blog #1)

  • Done when: editorial pass on Agent #47's blog #1 draft.
  • Output: review + suggestions.
  • Verify: review applied.
  • Reviewer: Agent #47.
  • Depends on: A49-W2-Mon.

A49-W2-Wed (2026-06-03) — Short-form content batch #1 (LinkedIn + X)

  • Done when: 4 short-form posts drafted (one-liners on pain points).
  • Output: docs/marketing/short-form-batch-1.md.
  • Verify: 4 posts reviewable.
  • Reviewer: Agent #48.
  • Depends on: A49-W2-Tue.

A49-W2-Thu (2026-06-04) — Webinar program v0

  • Done when: webinar program drafted (cadence + topics + speakers).
  • Output: docs/marketing/webinar-program-v0.md.
  • Verify: 3 webinars in Phase 1.
  • Reviewer: Agent #48.
  • Depends on: A49-W2-Wed.

A49-W2-Fri (2026-06-05) — Phase 0 content sign-off + status post

  • Done when: content calendar + SEO + nurture + funnel + webinar program current.
  • Output: row in Phase 0 exit doc.
  • Verify: assets ready.
  • Reviewer: Agent #48.
  • Depends on: A49-W2-Thu.

Week 3 (2026-06-08 → 2026-06-12)​

A49-W3-Mon (2026-06-08) — First short-form batch posted

  • Done when: 4 posts published on LinkedIn + X.
  • Output: post URLs.
  • Verify: each posted + tracking.
  • Reviewer: Agent #48.
  • Depends on: A49-W2-Wed.

A49-W3-Tue (2026-06-09) — Long-form piece #2 outline

  • Done when: outline for "Tamper-evident audit logs with on-chain anchors" drafted (precursor to Agent #47).
  • Output: contribution to docs/devrel/blog-post-2-outline.md.
  • Verify: outline reviewable.
  • Reviewer: Agent #47.
  • Depends on: A47-W3-Fri.

A49-W3-Wed (2026-06-10) — Cross-line architecture sync attendance + first nurture-sequence email sent

  • Done when: first email in nurture sequence sent to existing prospects.
  • Output: send log.
  • Verify: 50+ recipients.
  • Reviewer: Agent #48.
  • Depends on: A49-W2-Mon.

A49-W3-Thu (2026-06-11) — Second nurture-sequence email sent

  • Done when: second email in sequence sent.
  • Output: send log.
  • Verify: open rates measured.
  • Reviewer: Agent #48.
  • Depends on: A49-W3-Wed.

A49-W3-Fri (2026-06-12) — Status post + content funnel measurement

  • Done when: weekly content KPIs measured.
  • Output: docs/marketing/content-kpis-2026-06-12.md.
  • Verify: TOFU/MOFU/BOFU metrics captured.
  • Reviewer: Agent #48.
  • Depends on: A49-W3-Thu.

Week 4 (2026-06-15 → 2026-06-19)​

A49-W4-Mon (2026-06-15) — Long-form piece #2 first draft (with Agent #47)

  • Done when: 1500-word draft completed.
  • Output: contribution to docs/devrel/blog-post-2-draft-v0.md.
  • Verify: tech accuracy reviewed.
  • Reviewer: Agents #8, #25, #47.
  • Depends on: A49-W3-Tue.

A49-W4-Tue (2026-06-16) — Short-form batch #2 posted

  • Done when: 4 more short-form posts published.
  • Output: post URLs.
  • Verify: tracking + engagement.
  • Reviewer: Agent #48.
  • Depends on: A49-W4-Mon.

A49-W4-Wed (2026-06-17) — Cross-line architecture sync attendance + first webinar scheduling

  • Done when: first webinar scheduled with speakers.
  • Output: webinar invite.
  • Verify: speakers confirmed.
  • Reviewer: Agent #48.
  • Depends on: A49-W2-Thu.

A49-W4-Thu (2026-06-18) — Sprint 1 content sign-off

  • Done when: content section of S1 exit gate green.
  • Output: row in S1 exit doc.
  • Verify: blog #1 live; short-form batch 1 + 2 posted; webinar #1 scheduled; nurture sequence running.
  • Reviewer: Agent #48.
  • Depends on: A48-W4-Thu.

A49-W4-Fri (2026-06-19) — Sprint 2 self-plan + status post

  • Done when: sprint-2 daily tickets drafted (more pieces, webinar execution).
  • Output: docs/marketing/a49-sprint-2-plan.md.
  • Verify: 5 daily tickets.
  • Reviewer: Agent #48.
  • Depends on: A49-W4-Thu.